Nike Inc. opened up 225 Forest, a stunning retail experience that houses all its action sports brands such as Nike SB, Nike 6.0, Converse and Hurley all under one roof. The store is located in the very befitting town of Laguna Beach of Orange County.
Going in conjunction with the culture of the town and city it’s located in, 225 Forest is decked out in artwork by Dalek and Bob Dob. The store’s decor is rather deconstructed in simple metal shelves, stripped wooden floors, exposed concrete walls and cement walls that are brushed over with logos and paint.
you are who you decide to be...Adapt & Overcome.
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