As part of their new “Luxe et Accessoires” incentive, Le Printemps, on Paris’ Boulevard Haussman has dedicated 6.000m2 over three floors in the department store to the best in luxury goods.
Yesterday, Le Printemps revealed the first stage of their “Luxe et Accessoires” project – the ground floor, central lift shaft and new escalators. All the labels represented on the ground floor form part of the general atmosphere of the level, while still keeping something of their individual identities. “Luxe et Accessoires” is undoubtedly the bridge between the history of the Printemps department store, and its new identity.
The project, conceived and directed by architectural firm, Yabu Pushelberg, is centered around the opening up of the spacious lift shaft, the symbolic passageway between the heritage of Le Printemps (consisting of a hallway beneath the dome) and its new structure. A grand space right at the heart of the store, this spectacular nave, measuring 15m high, creates a dynamic vertical space, and successfully brings the three levels together. A series of escalators will add structure to the space, while still respecting the open-plan design.
All pics & info courtesy of www.yatzer.com
you are who you decide to be...Adapt & Overcome.
No comments:
Post a Comment